Simulators and interactive installations

Interactive event rentals

The gear people queue up for. Racing simulators, flight simulators, and custom interactive builds that give attendees a reason to stop walking and stay a while.

Interactive event technology you can rent

Elite rents the interactive gear that draws crowds at trade shows, conferences, and brand events: racing and driving simulators, flight simulators, and custom-built interactive installations. Each one arrives built, tested, and staffed, with our team running it for the hours your event is live.

The point of this equipment is dwell time. A booth with a screen gets a glance. A booth with a simulator gets a queue, and a queue gives your team a reason to start conversations with people who are already standing still.

What we rent

Racing and driving simulators

Seated simulator rigs with wheel, pedals, and a wraparound screen. Attendees post a lap time, a leaderboard runs all day, and your team has something to talk about besides the product sheet. Sized for a booth footprint rather than an arcade.
Best for: trade show booths, automotive and motorsport activations, dealer and sales events, internal celebrations

Flight simulators

Curved-screen flight rigs that draw the same crowd behavior as the racing units with a different audience. Strong fit where the brand story involves engineering, precision, or aviation.
Best for: aerospace and defense expos, engineering conferences, tech expos, brand experiences

Custom interactive installations

Purpose-built pieces that combine lighting, LED, and interactive software into something that only exists for your event. Photo and video moments, responsive installations, and physical builds designed around one brand idea.
Best for: brand experiences, product launches, immersive booth builds, internal events

Which piece fits your floor

Interactive gear is chosen on three things: how much floor you have, how long you want each person engaged, and whether you are trying to draw a crowd or start a conversation. Those pull in different directions. A simulator that holds one person for four minutes builds a visible queue, which is what you want on a busy show floor. A shorter, higher-throughput piece moves more bodies but generates less conversation per person.

When the interactive piece is one part of a larger build, that is production rather than rental: see brand activation production and experiential event production.

Goal	What fits	Roughly how long per person	Floor needed
Draw a crowd from across the hall	Racing or flight simulator	Several minutes, visible queue	6′ wide, 8′ deep
Maximum people through the booth	Shorter interactive or photo activation	Under a minute	6′ wide, 8′ deep
Deep conversation with fewer, better leads	Simulator with a staffed talking point beside it	Several minutes plus follow-on	6′ wide, 8′ deep
Brand moment people photograph and share	Custom interactive installation	Varies by build	Varies by build

What comes with it

Delivery and build.

It arrives assembled and tested, not in flight cases for your team to work out.

An attendant on site.

Somebody running it, resetting it between users, and keeping the queue moving.

Content and branding.

Screens, leaderboards, and surrounds skinned to your brand rather than the manufacturer's.

Technical support through show hours.

If it goes down, the person fixing it is already in the room.

Strike and removal.

Out on the venue's schedule.

Interactive gear fails differently from other rentals. When an LED wall goes dark people notice and move on. When a simulator goes down, the queue of people you spent all morning building disperses and does not come back. That is why this equipment goes out with a person attached to it.

Built for the brand, not pulled off a shelf

Most companies renting this equipment hand over a standard unit with the manufacturer’s graphics on it. We build the surround, the content, and the leaderboard to your brand, because an attendee should remember your name rather than the simulator’s.

That comes from the production side of the business. We design and build for Fortune 500 brand work, so a rental from us tends to look like part of your activation rather than a machine parked next to it.

Interactive builds in practice

PLEXUS National Convention

Young Living International Grand Convention

Audemars Piguet 25th Anniversary

Nike House of Go

JON PARDI

Seether | Poison the Parish Tour

Nick Jonas

Luke Bryan XL Stadium Sized Tour

Experian B.A.L.L. for Life™ Event

BuzzFeed Exhibit

Novartis AHA Tradeshow

Hino Trucks – XL8 Reveal

Visit Charlotte

Ben Anholzer, Director of Account Management

Ben leads design and account management at Elite, including the custom interactive and activation builds.

Related capabilities

Brand activation production

When the interactive piece is part of a full activation build.

Experiential event production

Full experiential production, designed and run end to end.

Trade show production

Booth production, where most of this gear ends up.

LED walls and screens

The LED that surrounds and supports an interactive build.

Tell us the floor and the goal

Send your booth size and what you want the activation to achieve, whether that is a crowd, a lead count, or a moment people photograph. We will tell you which piece fits and what it takes to run it properly.

Booth dimensions and your show dates are enough to start.