Elite Multimedia Launches Third New Venue, Expanding Into Huntsville, AL

Production Company Brings Artists and Fans Together Safely in 2021 


(NASHVILLE, Tenn.) February 2, 2020 — Elite Multimedia Productions will host the grand opening of its third COVID-conscious live event venue in Huntsville, AL on March 19, 2021.    

When the pandemic first hit, events across the world were immediately and indefinitely put on hold. As a production company, Elite Multimedia Productions pivoted to continue to meet the need for live music while taking the necessary precautions.

Elite Multimedia’s first action was to create a Virtual Event Studio in Nashville, TN. This studio allowed artists and leaders to bring entertainment, connection, and hope to their audiences right in their homes while keeping their production value high. Throughout the following months, the space hosted over 15 artists, bringing entertainment to fans around the country. 

To create even more safe opportunities for both artists and fans, Elite Multimedia partnered with Big Spring Entertainment to launch a safe venue where fans could attend in person. But rather than just play the role of a production company, the partnership made Elite Multimedia a co-promoter. Elite Multimedia invested over $8 million in lighting, video and LED display, joining forces with Big Springs Entertainment to help with promotions, ticketing, and more in Murfreesboro, TN at Hop Springs Brewery. As a result, they hosted multiple sold-out shows featuring artists like Kip Moore and Jamey Johnson. 

Now Elite Multimedia and Big Springs Entertainment are partnering together to launch a third location in Huntsville, AL with shows starting on March 19th, 2021. 

“It’s been a difficult year for a lot of people,” said Angelia Patty, Elite Multimedia’s CEO. “The world needs music now more than ever, and we know these events can bring hope and connection in a time when we all desperately need it. I’m so proud of our entire team here at Elite for being so agile and creative as we pivoted quickly in the early days of the pandemic to bring music to people when they needed it the most. Their continued creativity amazes me as we help make live music a possibility for even more people here in 2021.” 

Previously, Elite Multimedia served primarily as a production vendor before making the transition to co-promoter. Now, Elite Multimedia and Big Springs Entertainment are co-promoters of both space and production. They share the responsibilities to create the best events possible together. Elite brings and operates the lighting, video, LED, audio and staging. Big Springs takes the lead on ticketing, booking, and promotion. 

The VP of Marketing and Talent Buyer, of Big Spring Entertainment, Jason Oschwald, also voiced his excitement about the new venue opening, “This is a huge opportunity for artists to continue to do what they love, and we are thrilled to be a part of it. It was amazing to see the success we had at Hop Springs last year. People are excited to see live music again, and we have the right resources and protocols to make these events happen safely. It means a lot when you share the same vision and values as your partner, and we’re excited to continue to co-promote with Elite this year.” 

If you would like to connect with Elite and Big Spring Entertainment about a location or venue near you reach out to Jason Jenkins at venues@elitemultimedia.com or get more details at www.elitemultimedia.com/venues. For media and interview requests for Elite or Big Spring Entertainment, please use the media contact details provided.


About Elite Multimedia Productions

Based in Nashville, Tennessee, Elite Multimedia Productions is a one-stop shop for concert touring, live event production and production gear rental. Offering full-service audio/visual production, video production, and live event lighting and LED, they provide the most comprehensive production support and services at the highest quality to clients across the world. No matter the size of the event, their passion for helping create unforgettable experiences is what sets them apart. With a combined 85 years of industry experience, their team of dedicated professionals knows how to pair the right technology with your vision, and their passion to innovate knows no bounds. For more information on how Elite Multimedia Productions is the right partner for you, visit www.elitemultimedia.com, follow on Twitter at @EliteMultimedia or find on Facebook and Instagram.

About Big Springs Entertainment

Big Spring Entertainment is a full-service concert and entertainment promotion company based in Huntsville, AL with offices in Nashville, TN, Birmingham, AL and Atlanta, GA. BSEbuys, promotes, and produces shows across the Southeast and Midwest specializing in music halls, theaters, performing art centers, arenas, amphitheaters, and festivals.