4 Reasons to Include Video at Your Next Event


When it comes to marketing—and driving meaningful engagement—nothing succeeds like a well-produced event. And while it may seem like the impact of an event hinges on the size of its budget, this isn’t necessarily the case. What matters most is how the budget is deployed, and Read more

Get the Rig Up: Wisdom On Collaboration Between Local Stage Crews and Road Dogs


The life of a stage hand is a blurry dance of revolving performers, rigging, and tight deadlines. Putting on a high-quality gig requires collaboration between the local stage crew and the incoming tour crew. These two platoons are playing a perpetual game of Speed Dating. Read more

Elite Multimedia joins a weekend of empowerment at X. WKND

Nashville-based production provider works with Jake Brantley and Chris Kulow to provide a complete production design for the educational worship conference

Nashville, 6/20/2017 – LifeWay Christian Resources provides over 360 different weeks of student ministry camps each year from Florida to California. In preparation for those camps, LifeWay brought together the camp leaders for a weekend of empowerment and training. For the 2017 X. WKND, production designer Jake Brantley and lighting director Chris Kulow were asked to create an engaging worship environment to heighten the passion behind the ministry, and they did so using a complete lighting, LED video and audio system from live event provider Elite Multimedia. Read more

Elite Multimedia adds Elation Artiste DaVinci to their rental inventory

Artiste DaVinci

Nashville-based production provider chooses the 270W Cool White LED luminaire for their high-power with low-power consumption and diverse features

Nashville, 6/12/2017 – Continuing to increase the lighting solutions available in their rental inventory, Elite Multimedia is pleased to announce the addition of Elation Artiste DaVinci LED luminaires. Needing a high-powered LED solution that provided minimal power consumption, the new 270W Cool White LED luminaires were also chosen for their diverse features and design creativity, and are now in stock at the Nashville office of the live event and touring production provider. Read more

The 4 Cornerstones Rock Star Event Planners Use To Create Compelling Live Events


There is an air of breathless anticipation among the hundreds of people hugging the stage. The lights suddenly drop and a murmur begins to rise as smoke fills the stage. Everybody has been waiting for this moment. A familiar baseline begins to play and the venue becomes bathed in light as a handsome singer in a cowboy hat trots out from stage right.

Luke Bryan makes his way to center stage and the energy in the venue rackets up to unseen levels. Luke has been filling up professional sports venues around the country for months with his Kill The Lights tour. Read more

Elite Multimedia back out with Alan Jackson on “Honky Tonk Highway Tour”

Production designer Craig Rutherford creates a canvas of light and video in the new production design supplied by the Nashville-based tour provider Elite Multimedia

Nashville, 5/25/2017 – With 16 studio albums and nearly 60 million records sold worldwide, the multi-platinum recording artist Alan Jackson has solidified himself as one of country music’s most iconic talents. In a career that spans over three decades, Jackson is still hard at work touring the nation for his dedicated fans. Needing a new production design to support the current “Honk Tonk Highway Tour”, the management team once again enlisted the creativity of Craig Rutherford, Blueshift Design, who in turn called upon Nashville-based tour provider Elite Multimedia. Read more

Elite Multimedia invests in new DiGiCo and L-Acoustics audio gear

Nashville-based production provider strengthens its audio inventory with the addition of a modular and powerful system for touring and live event audio designs

Nashville, 5/15/2017 – As a full-service touring and live event production provider, Nashville-based Elite Multimedia is excited to announce the acquisition of new DiGiCo and L-Acoustics audio gear for touring and live event production designs. Spurred by the demand for a powerful and compact audio package, the new audio inventory includes a DiGiCo SD9 digital audio mixer, along with an L-Acoustics system of 16 Kiva II cabinet speakers, eight SB18 subwoofers and LA4X amplified controllers. Read more

Elite Multimedia works with Cour Design on Maren Morris “The HERO Tour”


Nashville-based tour provider assists designers Gordon Droitcour and Erik Anderson in the creative interaction between light and music for the Grammy Award-winning artist  

Nashville, 3/30/2017 – As a singer, songwriter known for her powerful vocals and thought-provoking lyrics, few musical artists have been able to enjoy the early success in their career that the Texas-native Maren Morris has achieved. With the Sony Music Nashville release of her first full-length album entitled HERO, the Grammy, CMA and ACM award-winner also recently launched her first solo tour to bring the music to her fans. Behind the scenes, her management team turned to the design ingenuity of Cour Design (www.courdesign.com) to create the new touring production design with the assistance of Nashville-based tour provider Elite Multimedia. Read more

Elite Multimedia joins Cole Swindell on the “What the Hell World Tour”

Nashville-based tour provider works with SRae Productions who designed a new touring production to highlight the ACM award-winner’s impactful music    

Nashville, 3/23/2017 – Quickly becoming on the of the hottest stars in country music today, Cole Swindell has recently set out on the “What the Hell World Tour” with fellow country music superstar Dierks Bentley. Fresh off his very successful “Down Home Tour”, Swindell and his production team were looking for a fresh tour design to take on the road in 2017. Once again working with tour provider Elite Multimedia, production manager James “Mo” Butts began the process of finding the ideal tour design and in the end, it was the creativity of Sooner Routhier at SRae Productions that was chosen to highlight the Academy of Country Music award winner. Read more

Well Known Designer Justin Kitchenman Launches Align Design Group


Nashville-based lighting, production and media design firm launches with the production design behind the new Luke Bryan tour with provider Elite Multimedia  

Nashville, 3/6/2017 – After five years as a partner in FadeUp Design Group, production designer and programmer Justin Kitchenman is proud to announce the creation of the Nashville-based design firm Align Design Group. Specializing in lighting, production, and media design, Kitchenman opened the doors to Align Design Group on January 1, 2017, with the goal of creating a collaborative production atmosphere for designers, technicians and other design firms while continuing to serve his current clientele with the same level of service and creativity. Read more